{"id":62096,"date":"2024-07-03T17:14:29","date_gmt":"2024-07-03T14:14:29","guid":{"rendered":"https:\/\/orer.eu\/?p=62096"},"modified":"2024-07-03T17:36:45","modified_gmt":"2024-07-03T14:36:45","slug":"vsesokolsky-slet-pritahuje-tisice-turistu-praha-jako-centrum-mezinarodniho-zajmu","status":"publish","type":"post","link":"https:\/\/orer.eu\/cs\/2024\/07\/03\/vsesokolsky-slet-pritahuje-tisice-turistu-praha-jako-centrum-mezinarodniho-zajmu\/","title":{"rendered":"V\u0161esokolsk\u00fd slet p\u0159itahuje tis\u00edce turist\u016f: Praha jako centrum mezin\u00e1rodn\u00edho z\u00e1jmu"},"content":{"rendered":"\n

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(Praha 3. \u010dervence 2024) I leto\u0161n\u00ed <\/strong>XVII. ro\u010dn\u00edk V\u0161esokolsk\u00e9ho sletu<\/strong><\/a> v term\u00ednu 30.6. \u2013 5. 7. 2024 p\u0159itahuje, stejn\u011b jako ty p\u0159edchoz\u00ed, tis\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f z cel\u00e9ho sv\u011bta. V\u00fdznamn\u011b tak p\u0159isp\u00edv\u00e1 k o\u017eiven\u00ed cestovn\u00edho ruchu jak v hlavn\u00edm m\u011bst\u011b, tak v p\u0159ilehl\u00fdch regionech. Tradi\u010dn\u00ed ud\u00e1lost, kter\u00e1 se kon\u00e1 ka\u017ed\u00fdch \u0161est let, propaguje nejen bohatou sokolskou tradici, ale generuje tak\u00e9 v\u00fdrazn\u00e9 ekonomick\u00e9 p\u0159\u00ednosy pro m\u00edstn\u00ed podnikatele a obecn\u011b cel\u00fd sektor cestovn\u00edho ruchu.<\/strong><\/p>\n\n\n\n

Obsazenost ubytovac\u00edch za\u0159\u00edzen\u00ed<\/strong><\/p>\n\n\n\n

Podle dostupn\u00fdch aktu\u00e1ln\u00edch \u00fadaj\u016f dosahuje obsazenost hotel\u016f a ubytovac\u00edch za\u0159\u00edzen\u00ed v Praze v obdob\u00ed 1. – 5. 7. 2024 \u00farovn\u011b 60 %, p\u0159i\u010dem\u017e pr\u016fm\u011brn\u00e1 cena za pokoj a noc \u010din\u00ed 3 482 K\u010d. O v\u00edkendu 5. a\u017e 7. \u010dervence 2024 se o\u010dek\u00e1v\u00e1 obsazenost 55 % s pr\u016fm\u011brnou cenou za pokoj 4 276 K\u010d\u200b\u200b. Pro srovn\u00e1n\u00ed \u2013 loni ve stejn\u00e9m obdob\u00ed bylo v Praze b\u011bhem prvn\u00edho \u010dervencov\u00e9ho pracovn\u00edho t\u00fddne obsazeno necel\u00fdch 57 % zdej\u0161\u00edch hromadn\u00fdch ubytovac\u00edch za\u0159\u00edzen\u00ed, co\u017e je o 3 % m\u00e9n\u011b ne\u017e letos. A ni\u017e\u0161\u00ed byla i pr\u016fm\u011brn\u00e1 cena za pokoj – 2 971 K\u010d. B\u011bhem prvn\u00edho \u010dervencov\u00e9ho v\u00edkendu 2023 host\u00e9 obsadili 44 % ubytovac\u00edch kapacit v hlavn\u00edm m\u011bst\u011b (o 11 % m\u00e9n\u011b ne\u017e letos). Pr\u016fm\u011brn\u00e1 cena za pokoj a noc byla\u00a0 o cca 600 korun ni\u017e\u0161\u00ed – 3 652 K\u010d.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u201e<\/em>V\u0161esokolsk\u00fd slet<\/em><\/a> je uk\u00e1zkov\u00fdm p\u0159\u00edkladem toho, jak mohou tradi\u010dn\u00ed kulturn\u00ed a sportovn\u00ed ud\u00e1losti podpo\u0159it cestovn\u00ed ruch. D\u00edky t\u00e9to akci p\u0159ij\u00ed\u017ed\u011bj\u00ed do Prahy tis\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f, kte\u0159\u00ed objevuj\u00ed kr\u00e1sy na\u0161eho hlavn\u00edho m\u011bsta a v\u00fdznamn\u011b p\u0159isp\u00edvaj\u00ed k jeho ekonomick\u00e9mu r\u016fstu,\u201c<\/em> \u0159\u00edk\u00e1 \u0159editel \u010cesk\u00e9 centr\u00e1ly cestovn\u00edho ruchu \u2013 CzechTourism Franti\u0161ek Reism\u00fcller<\/strong> a dod\u00e1v\u00e1: \u201eZ\u00e1rove\u0148 jde o ud\u00e1lost s pozitivn\u00edm dopadem nejen na ekonomiku metropole, ale tak\u00e9 okoln\u00edch region\u016f, kam turist\u00e9 \u010dasto vyr\u00e1\u017eej\u00ed a pozn\u00e1vaj\u00ed tak i m\u00e9n\u011b zn\u00e1m\u00e1 m\u00edsta. Benefity tak z\u00edsk\u00e1vaj\u00ed i dal\u0161\u00ed tuzemsk\u00e9 kraje.\u201c<\/em><\/p>\n\n\n\n

Ekonomick\u00e9 p\u0159\u00ednosy a n\u00e1v\u0161t\u011bvnost<\/strong><\/p>\n\n\n\n

V r\u00e1mci minul\u00e9ho ro\u010dn\u00edku V\u0161esokolsk\u00e9ho sletu v roce 2018 do \u010ceska dorazilo 39 tis\u00edc n\u00e1v\u0161t\u011bvn\u00edk\u016f, z toho 31 200 ve v\u011bku 18+. Finan\u010dn\u00ed efekt tehdej\u0161\u00ed akce dos\u00e1hl 75,1 mil. korun. V\u00fdznamn\u00e1 \u010d\u00e1st \u00fa\u010dastn\u00edk\u016f poch\u00e1zela z jin\u00fdch \u010d\u00e1st\u00ed \u010ceska (60 %) a tak\u00e9 ze zahrani\u010d\u00ed (9 %)\u200b\u200b. P\u0159ed \u0161esti lety \u010dinily pr\u016fm\u011brn\u00e9 denn\u00ed v\u00fddaje na osobu v p\u0159\u00edpad\u011b zahrani\u010dn\u00edch turist\u016f 1 714 korun, u mimopra\u017esk\u00fdch 527 korun. N\u00e1v\u0161t\u011bvn\u00edci V\u0161esokolsk\u00e9ho sletu z Prahy pak denn\u011b utratili 232 koruny na osobu. D\u00e1 se p\u0159edpokl\u00e1dat, \u017ee tyto \u010d\u00e1stky, i s ohledem na v\u00fdvoj cen, budou letos obdobn\u00e9 nebo vy\u0161\u0161\u00ed.  <\/p>\n\n\n\n

V\u0161esokolsk\u00fd slet jako magnet pro turisty<\/strong><\/p>\n\n\n\n

V roce 2018 byl V\u0161esokolsk\u00fd slet hlavn\u00edm d\u016fvodem \u00fa\u010dasti pro 79 % n\u00e1v\u0161t\u011bvn\u00edk\u016f z Prahy, 87 % mimopra\u017esk\u00fdch \u00fa\u010dastn\u00edk\u016f a 68 % zahrani\u010dn\u00edch turist\u016f. Tato sportovn\u00ed a kulturn\u00ed ud\u00e1lost se tak stala hlavn\u00edm motivem pro cestu do \u010desk\u00e9 metropole, co\u017e potvrzuje jej\u00ed kl\u00ed\u010dovou roli v podpo\u0159e turismu\u200b\u200b. Hlavn\u00edm d\u016fvodem pro \u00fa\u010dast na V\u0161esokolsk\u00e9m sletu je \u010dlenstv\u00ed v Sokole, ale tak\u00e9 fakt, \u017ee se jedn\u00e1 o akci ur\u010denou cel\u00fdm rodin\u00e1m.<\/p>\n\n\n\n

Pozitivn\u00ed hodnocen\u00ed a vysok\u00e1 n\u00e1vratnost<\/strong><\/p>\n\n\n\n

V\u0161esokolsk\u00fd slet p\u0159ed \u0161esti lety hodnotili n\u00e1v\u0161t\u011bvn\u00edci vesm\u011bs pozitivn\u011b. V\u00edce jak 85 % z nich tehdy ozna\u010dilo akci za jedine\u010dnou a skv\u011blou. V\u00fdznamn\u00e1 \u010d\u00e1st dot\u00e1zan\u00fdch tak\u00e9 uvedla, \u017ee p\u0159\u00ed\u0161t\u011b p\u0159ijede znovu. \u0158e\u010deno \u010d\u00edsly – 45 % n\u00e1v\u0161t\u011bvn\u00edk\u016f z Prahy, 65 % mimopra\u017esk\u00fdch a 30 % zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f deklarovalo, \u017ee se na tuto akci vr\u00e1t\u00ed v\u00a0r\u00e1mci leto\u0161n\u00edho ro\u010dn\u00edku.\u200b\u200b<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

D\u00e9lka pobytu<\/strong><\/p>\n\n\n\n

Pr\u016fm\u011brn\u00e1 d\u00e9lka pobytu v Praze se b\u011bhem V\u0161esokolsk\u00e9ho sletu pohybuje u mimopra\u017esk\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f kolem 4,23 noc\u00ed (5,23 dn\u00ed) a u zahrani\u010dn\u00edch turist\u016f \u010din\u00ed dokonce 4,74 noci (5,74 dn\u00ed). To znamen\u00e1, \u017ee krom\u011b n\u00e1v\u0161t\u011bvy akce samotn\u00e9 z\u016fst\u00e1vaj\u00ed v Praze d\u00e9le, \u010d\u00edm\u017e p\u0159isp\u00edvaj\u00ed k vy\u0161\u0161\u00ed ekonomick\u00e9 aktivit\u011b ve m\u011bst\u011b\u200b. Na\u0161inci se nej\u010dast\u011bji ubytov\u00e1vaj\u00ed jednak v za\u0159\u00edzen\u00edch pro \u00fa\u010dastn\u00edky sletu, ale tak\u00e9 v hotel\u00edch, penzionech nebo v soukrom\u00ed. Zahrani\u010dn\u00ed host\u00e9 a cvi\u010denci pak preferuj\u00ed hotely \u010di penziony, ale i pobyt u p\u0159\u00edbuzn\u00fdch \u010di zn\u00e1m\u00fdch.<\/p>\n\n\n\n

\u201eV\u0161esokolsk\u00fd slet pat\u0159\u00ed mezi tahouny cestovn\u00edho ruchu v Praze i okoln\u00edch regionech. Ka\u017ed\u00fd ro\u010dn\u00edk p\u0159itahuje tis\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f, kte\u0159\u00ed p\u0159isp\u00edvaj\u00ed k ekonomick\u00e9mu rozvoji a o\u017eiven\u00ed m\u00edstn\u00edch podnik\u016f. Tato akce je tak\u00e9 v souladu s filosofi\u00ed, kterou CzechTourim vyu\u017e\u00edv\u00e1 ve sv\u00fdch kampan\u00edch. Tedy, \u017ee \u010cesko je tou pravou destinac\u00ed pro aktivn\u00ed odpo\u010dinek a sportovn\u00ed vy\u017eit\u00ed,\u201c<\/em> uzav\u00edr\u00e1 vedouc\u00ed Institutu turismu \u010cesk\u00e9 centr\u00e1ly cestovn\u00edho ruchu \u2013 CzechTourism Petr Jane\u010dek<\/strong>.<\/p>\n\n\n\n

Pozn. Hodnocen\u00ed akce, v\u010detn\u011b \u00fadaj\u016f o \u00fatrat\u011b a d\u00e9lce pobytu, vych\u00e1z\u00ed z pr\u016fzkumu v roce 2018.<\/em><\/p>\n\n\n\n

orer.eu<\/p>\n\n\n\n

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(Praha 3. \u010dervence 2024) I leto\u0161n\u00ed XVII. ro\u010dn\u00edk V\u0161esokolsk\u00e9ho sletu v term\u00ednu 30.6. \u2013 5. 7. 2024 p\u0159itahuje, stejn\u011b jako ty p\u0159edchoz\u00ed, tis\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f z cel\u00e9ho sv\u011bta. V\u00fdznamn\u011b tak p\u0159isp\u00edv\u00e1 k o\u017eiven\u00ed cestovn\u00edho ruchu jak v hlavn\u00edm m\u011bst\u011b, tak v p\u0159ilehl\u00fdch regionech. Tradi\u010dn\u00ed ud\u00e1lost, kter\u00e1 se kon\u00e1 ka\u017ed\u00fdch \u0161est let, propaguje nejen bohatou sokolskou tradici, ale generuje tak\u00e9 v\u00fdrazn\u00e9…<\/p>\n","protected":false},"author":1,"featured_media":62098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[401,133,998],"tags":[413,3560,4169],"class_list":["post-62096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ceske-armenske-zpravy","category-czech-armenian-news-cs","category-novinky","tag-praha","tag-turistu","tag-vsesokolski-slet"],"_links":{"self":[{"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/posts\/62096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/comments?post=62096"}],"version-history":[{"count":2,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/posts\/62096\/revisions"}],"predecessor-version":[{"id":62118,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/posts\/62096\/revisions\/62118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/media\/62098"}],"wp:attachment":[{"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/media?parent=62096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/categories?post=62096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orer.eu\/cs\/wp-json\/wp\/v2\/tags?post=62096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}